FIFA World Cup 2010: Money Makes the World Cup Go Round

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As the 2010 FIFA World Cup was officially declared open last week amid great colour and emotion, one man in particular beamed with pride. That man was Joseph Sepp Blatter , the long-standing President of FIFA , whose bold decision to award the most prestigious competition in world football to South Africa had paid off in every sense of the term. While Blatter somewhat unnecessarily reminded …

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