Dec 29
BEIJING, Dec. 20
China Central Television (CCTV), the country’s largest TV network, will change the name of the sports channel from CCTV-5 to the Olympic Channel from January 1 to September 30 next year.
The launch of the channel means the start of comprehensive coverage of the 2008 Beijing Olympic Games, CCTV Vice-President Sun Yusheng said at a news conference on Friday.
The network hopes to use the opportunity of the Olympics to increase its international influence.
![An ice sculpture with the logo of the new CCTV Olympic Channel is revealed at a news conference in Beijing on Friday, December 28, 2007. [Photo: CRIENGLISH.com]](http://news.xinhuanet.com/english/2007-12/28/xinsrc_45212042820421651224655.jpg)
from: xinhuanet.com
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