More than 50 varieties of new Olympic licensed products are to go on sale, with half of them priced at around 100 yuan each, according a New Year promotional activity by the Beijing Organizing Committee for the Games of the XXIX Olympiad (BOCOG) in Beijing on Wednesday.
Most of the products are affordable Olympic badges. Among the higher-end articles, gold badges and “Yubi” jade products will attract buyers because of their combination of Olympic elements with gold and Hetian jade to highlight Chinese traditional characteristics.
Items with a limited circulation include badges featuring Olympic mascots; sets of badges with famous Chinese buildings as the theme; auspiciousness-themed and fan-type badges; silver badges promoting ancient China’s “Four Great Inventions” and many other badges with themes of Olympic sports and venues.
The high-end products also include gold and silver bars, ancient wine vessel-typed gold products, Olympic coxswain-figured gold products, and other precious metal articles.
The product named “Gold Badge and Jade Yubi” integrates precious metals with the Olympic emblem and mascots and is priced at 71,800 yuan apiece. It contains 50 grams of pure gold with a circulation of 2008.
Yubi is a round flat piece of jade with a hole in its center, usually used for ceremonial purposes in ancient China.
Gold or silver badges priced at 118 yuan each
The most expensive jade product
from: beijing2008.cn
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